{"id":3782,"date":"2014-04-23T16:19:47","date_gmt":"2014-04-23T21:19:47","guid":{"rendered":"http:\/\/www.une-sen.org\/press\/?p=3782"},"modified":"2014-04-23T16:19:47","modified_gmt":"2014-04-23T21:19:47","slug":"be-like-diane","status":"publish","type":"post","link":"https:\/\/www.unesen.ca\/press\/?p=3782","title":{"rendered":"BE LIKE DIANE!"},"content":{"rendered":"

\"belikediane_fb\"<\/a><\/p>\n

When Diane McDougall, a member of Local 70130, sees a post from us appear on her Facebook newsfeed, she hits \u201cLike\u201d. If you take a peek at our Facebook page right now, you\u2019ll notice Diane likes a ton of our stuff!<\/p>\n

Maybe Diane really gets a kick out of our content (we hope so!), maybe she\u2019s just really nice and generous with those \u201clikes\u201d (we know her to be an especially nice person!); either way, it really helps us out.<\/p>\n

Recently, our ability to reach our members via Facebook has taken a bit of a dip. We\u2019re not the only ones; Ignite Social Media, who recently studied 21 brand pages, calculated an average drop of 44%<\/a> in those pages\u2019 reach. Our own analysis shows the UNE page\u2019s reach dropped 45%.<\/p>\n

Even some one of the internet\u2019s largest sites, Upworthy, saw its social media-driven traffic decline by 46%<\/a>.<\/p>\n

What\u2019s going on? First, there was a recent change in how the site determines what content should be placed on your newsfeed. Additionally, Facebook claims there\u2019s just more content competing for your newsfeed these days\u2026 but if we\u2019d like to send it some money, they\u2019d be happy to help us out with that, thankyouverymuch<\/i>. In other words, we can start paying to appear on your newsfeeds or suffer the dip.<\/p>\n

What does this mean for you? Our posts may or may not show up on your Facebook news feed anymore. And that royally sucks. We\u2019ve always been a huge fan of using Facebook to bring you our latest news\u2026 (but we\u2019re not giving up on it just yet!).<\/p>\n

It\u2019s not all sad and dismal: there are things you can do to help!<\/p>\n

First: Be Like Diane!<\/b> That\u2019s right; when you see our posts, \u201clike\u201d them. You can also share them or comment on them. The more our members interact with our content, the more Facebook\u2019s algorithm understands that we produce \u201cgood\u201d content, which increases the likelihood that our posts will appear on your newsfeed in the future.<\/p>\n

Second<\/b>, you can visit our Facebook page once in a while. That tends to tell the Facebook algorithm that you like our news and need to see more of it.<\/p>\n

Third<\/b>, since you\u2019re clearly a die-hard UNE fan, you can ask Facebook to notify you each time we post. This is the best way to make sure you don\u2019t miss a beat! We rarely post more than 3-4 times a week, so you shouldn\u2019t get inundated with notifications! To do this:<\/p>\n

    \n
  1. Go to our Facebook page.<\/li>\n
  2. Hover over the \u201cLiked\u201d button<\/li>\n
  3. Click \u201cGet notifications\u201d<\/li>\n<\/ol>\n

    You\u2019ll now get a notification each time we post something, the same way you do when someone likes your newest selfie. \ud83d\ude09<\/p>\n","protected":false},"excerpt":{"rendered":"

    When Diane McDougall, a member of Local 70130, sees a post from us appear on her Facebook newsfeed, she hits \u201cLike\u201d. If you take a peek at our Facebook page right now, you\u2019ll notice Diane likes a ton of our stuff! Maybe Diane really gets a kick out of our content (we hope so!), maybe … <\/p>\n

    >> “BE LIKE DIANE!”<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_links_to":"","_links_to_target":""},"categories":[12,19],"tags":[],"_links":{"self":[{"href":"https:\/\/www.unesen.ca\/press\/index.php?rest_route=\/wp\/v2\/posts\/3782"}],"collection":[{"href":"https:\/\/www.unesen.ca\/press\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.unesen.ca\/press\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.unesen.ca\/press\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.unesen.ca\/press\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3782"}],"version-history":[{"count":2,"href":"https:\/\/www.unesen.ca\/press\/index.php?rest_route=\/wp\/v2\/posts\/3782\/revisions"}],"predecessor-version":[{"id":3785,"href":"https:\/\/www.unesen.ca\/press\/index.php?rest_route=\/wp\/v2\/posts\/3782\/revisions\/3785"}],"wp:attachment":[{"href":"https:\/\/www.unesen.ca\/press\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3782"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.unesen.ca\/press\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3782"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.unesen.ca\/press\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}